OK, so we are touting our own horn here. But every marketing director had been in a situation where he or she could not come up with a cool domain, product name or slogan. PickyDomains is the only risk-free branding service that allows you to pay for brand ideas only if you like them enough to use. Shameless self-promotion mode off.
Bitrix24 is an awesome free marketing tool, no matter if you are a CMO or a marketing consultant. By design, it’s a private social network and collaboration suite to be used inside marketing departments or digital agencies, as well as with clients (via extranet). But it can also be used as a free CRM or a free online project management solution. You pay only if you have more than 12 people in your marketing department, which covers 95% of companies and agencies I know of.
Trello is a free idea tracker and To Do list. While not as powerful as Bitrix24 (and lacking Android app), it’s a great task manager for small organizations that don’t like complex project management solutions, like BaseCamp. The paid version of Trello ($25/mo) supports Google Apps integration. If you like Kanban, you’ll love Trello.
If you work with social media a lot, having Hootsuite is a must. Hootsuite allows you to automate (schedule) posting to social networks (Twitter, Facebook, G+, LinkedIn), get notified when your company or product is mentioned and ‘listen’ to certain conversations that you or your company might be interested in. A classic example of using Hootsuite would for a CRM consulting company to get notifications each time someone in LinkedIn or Twitter asks about which CRM is best for small business. (We use it to listen to conversations about naming and branding). Hootsuite is free when used solo with 5 social media profiles.
HARO is probably the best free PR tool out there. After all, where else are you going to find journalists from mainstream media asking YOU to give them information. Help A Reporter Out is designed to enable journalists to connect with people who have expertise or experience in particular issues, so that journalists can obtain tips, advice, feedback and quotes for stories they are covering. All yo uhave to do is to wait for an appropriate journalist request.
Source - Best Free Marketing Tools
For many people their first extensive use of a cloud service that was not email was Skype or Dropbox. So it’s natural that a many small companies depend on these consumer-facing services for their operations. At first glance, it seems like no big deal to conscript a consumer service into the business world, but there are several side effects which Bitrix24 eliminates while providing a superior service.
As you probably know, the document library in Bitrix24 is extremely powerful, allowing flexible sharing, direct editing, workflow and approvals, commenting, liking, automatic versioning, previews, and creation of external download links, among many other features. Furthermore, users of the free service art provided with a generous 5Gb of space from the start.
Sharing and access – the key function.
Bitrx24 document libraries let you share with any subset of users inside your Bitrix24 intranet and create external links for anyone outside.
Beyond sharing, a highly desirable feature is file sync, which means that a local version of your files is stored on your own computer, and changes in the documents are synchronized with the server (Dropbox or Bitrix24) whenever they are made. The main plus for this is that users can work while offline (on a plane, for example) and have their files upd ate the server when they get back online automatically, without any hassle. Bitrix24’s desktop app features the Bitrix24.Drive, which offers this service.
Bitrix24.Drive sets up access to the personal files section of Bitrix24 in your Windows Explorer or other file manager. Note that this is a completely different function from the Network Drive*.
*The Network Drive button , visible in any document library in Bitrix24, sets up a live connection to a give document library (or libraries). This is a live access bridge that lets you represent a library in your local file manager, but if the user is not online and logged in, it will be inaccessible.
There are several advantages to using Bitrix24 and the accompanying Bitrix24.Drive as your business document repository instead of separate solutions such as Dropbox. Firstly, Bitrix24 offers vastly more functionality in the document library: approvals, workflow, discussion threads and versioning and a whole lot more for each document.
Ease of management:
Bitrix24 users can access documents according to the department in which they work and the projects which they are involved in, so when a new user is brought in, access permissions are immediately granted.
Each Bitrix24 instance belongs to the company that runs it. Each user profile is under control of the Administrator(s) of that company. A consequent advantage is that personal and business files do not get mixed together. In the event that a user is unexpectedly unavailable, files can be accessed by your company’s intranet administrator.
By using Bitrix24 for your organization’s documents, you can benefit from tight integration with the other parts of the system: social network, notifications, subscription, workflow, tasks, and project groups. For example, if a document is subject to approval, the workflow will notify the proper supervisor, and if that person is absence, it can find the next person in line by moving up the company structure.
Bitrix24.Drive and the document library present an free alternative to Dropbox and other consumer-facing file storage services that is not only more secure for business, but also more robust in functionality.
You can also use Bitrix24 as:
Icontact.com is a website that was made to facilitate the needs of people wishing to get into email marketing. Icontact simply provides the tools that are necessary to initiate an email marketing campaign, track its effectiveness as the emails are sent out to customers and last but not least improve on your campaign so as to attain better results. The degree of ease that you will experience when using icontact may make you believe it is a tool for beginners. However icontact is more than that and will provide more than enough to satisfy even the needs of the more experienced email marketers.
First and foremost icontact simplifies the process of designing your marketing campaign. It’s step by step process allows you to utilize plain text, HTML, templates or a web page in the creation of your campaign. Icontact also allows you to create an email that matches your website. This is especially useful if you would like to maintain a certa in theme in your products. Should you make use of a template you can store it for future use and you can also preview your email after you have completed the design process.
Marketing is only useful if it effectively reaches the customers. This is why icontact has one of the best tracking systems that can be used in email marketing. Icontact provides up-to-date reports on all the messages that have been sent or forwarded and also tell you which messages have been delivered and which ones have bounced. There are also many other statistics useful to marketers that icontact provides using tables and charts that can easily be read even by marketing beginners. You can also use icontact to track your marketing campaigns in social media sites such as Facebook and twitter.
Apart from the necessities, icontact also provides various features that can further boost your marketing campaign such as making and sending surveys so you can know customers’ reactions to y our products. Icontact also assists in adding forms for signing up on your website and this is useful in gathering recipients for your emails. You can also upload recipients from excel/CSV files. The ability to define various target markets, adding social media features and autoresponders are just a few other features availed by icontact. The spam test feature is also quite useful for checking your email and ensuring it doesn’t contain elements of spam/junk mail.
One of the best features of icontact.com is the fact that it is so easy to use. It has multiple features for accomplishing each function so that both those who are versed in marketing and coding and those who are new to it will be comfortable as they make their campaigns. The user interface is quite friendly and well designed so it’s easy to navigate the site. For the more experienced individuals there are various features that they can use to further improve their marketing effectiveness such as being ab le to customize the HTML code.
When you run into any problems while using icontact you can sit pretty knowing there is a wide variety of tools at your disposal to help you with anything. From the user manual, articles and the knowledge base to the video tutorials and the webinars (live or recorded), there is plenty of information around the website to get you out of any fix. The step by step instructions will ensure that you always get it right.
When all is said and done, icontact has managed to bring the idea and capabilities of email marketing down to the inexperienced individual while also empowering the experienced ones. For those who make use of it, icontact will prove decisive in taking their marketing efforts a step further.
For iContact coupons, discounts and promotions, follow this link.
[Via - NicheGeek.com]
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